Copacetic

Ace King, check it out!

Elevator Pitches

leave a comment »

Andrew McNeile gave us the three ingredients for a successful elevator pitch as part of the last Hot House training session for HotHouse 10. He pointed out that an elevator pitch should be,

  • Compelling (I have to have this product now!)
  • Unique (I can’t get it anywhere else)
  • Demonstrate real end user benefit (This solves a real problem for me)

Ciaran Bradley CEO of Sentry Wireless won our internal competition on the day hands down with a brilliant description of his new product KidSafe

His website give the full low down on the product better than I could,

Kidsafe benefits for parents

  • Prevents mobile bullying and anonymous text messages
  • Denies access to premium inappropriate services
  • Allows phone to be locked during school or after midnight

Kidsafe benefits for mobile operators

  • Differentiated services for parents
  • No impact on core network
  • Opportunity for increased ARPU /retention
  • Device independent
  • Works on voice, data and text
  • Allows targeting of new markets responsibly
Advertisements

Written by Joe

November 21, 2006 at 7:40 pm

Posted in Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: