Survey nonsense from Edelman
Silicon Republic reports on a Survey from Edelman that tells us that trust in the Technlogy industry is running at 65% but trust in the blogger community is at a lowly 7%.
Given that the blogger community is dominated by technologists I find those numbers hard to stomach. Perhaps the selection set who gave feedback don’t read blogs?
Piaras gives a good clarification of it:
http://www.pkellypr.com/blog/2008/0130/edelman-trust-barometer-2008/
Damien Mulley
January 30, 2008 at 7:48 pm
Coverage of this story in Brazil was amusing as well. Under the guise of plugging the supposed “growing influence” of blogs, the story I read states that while 41% of Brazilian “info-entials” say they read them — which means that a pretty significant plurality don’t bother — only 21% consider them reliable sources of information. Some influence. We find you amusing, we just don’t find you credible.
CB
February 7, 2008 at 12:57 pm